SEO Spokane Valley WA
SEO Spokane Valley WA. Get your business found in search with affordable Organic SEO & Local SEO Solutions.
SEO Services Spokane Valley WA
including Organic SEO and Local SEO.
SEO Stands for:
Search Engine Optimization.
SEO Spokane Valley WA is the process of determining who and where your “target” audience is and then optimizing the website to rank well (be found) for that target market.
- Spokane Valley WA SEO Expert
- Spokane Valley WA SEO Company
- Spokane Valley WA SEO Services
- Spokane Valley WA SEO Consultant
- Spokane Valley WA SEO Agency
- Best SEO Company Spokane Valley WA
- Spokane Valley WA SEO Experts
- Spokane Valley WA SEO Companies
Using SEO Spokane Valley WA you can TARGET your Market to find buyers who are looking for your products or services.
What is the SEO Spokane Valley WA Process?
1. RESEARCH & PLAN
2. BUILD & IMPLEMENT
3. MONITOR & REVIEW
4. REPORT RESULTS
SEO Process & Flow
1. SEO Consultation
2. SEO Bench Marking
3. SEO Keyword Research
4. SEO Implementation
— On-site Optimization
5. SEO Implementation
— Off-site Execution
6. On-Going SEO
– Continual Improvement
7. SEO Monitoring & Tracking
Developing an SEO Spokane Valley WA Strategy
The first step in Search Engine Optimization is to evaluate a website and determine what the strategy will be going forward.
#1 Evaluate the Current Website
Every website has a Domain name, and that domain name has a history, good or bad. If your domain is brand new then it has no history. The age of your domain, the trust, and authority of your domain, the size of your website, the historical content of your website, all matter in how you currently rank in search and how difficult it will be to improve your SEO ranking in the future.
#2 Evaluate the Competitive Landscape
SEO ranking in search is not done in a vacuum. Ranking happens in a competitive environment where you are attempting to rank AGAINST other websites in your business category.
#3 Evaluate the Supporting Branding (Internet footprint)
How BROAD is your branding (company name, company information) on the internet? Is your brand or website on all of the internet directories? Is your brand or website represented on all the social media sites? Is your brand or website mentioned and linked to by other supporting websites, like associations, trade groups, partner websites?
What is SEO Benchmarking?
You have to know where you are at and where you have been, to know where you want to go…
A benchmark is simply a starting point. We must establish some points of reference for where a website currently stands. This includes on-site optimization and off-site optimization. It also includes traffic, search engine ranking, site structure, and content.
Once we know from an analytical and statistical standpoint how the website is performing we can begin to track the progress from month-to-month, quarter-to-quarter, or year-to-year.
As content is added or enhancements are made to the website, we can see how it affects the SEO ranking in search engines, which give key insights into what areas to focus on the most.
SEO Targeting Your Market
SEO is the process of designing, developing and monitoring a website in order to be:
- Indexed (found) by the automated agents that crawl the Internet
- Ranked well in the search engines for specific desired and targeted results.
SEO starts with the foundation of proper design & development of a website including organizing site structure, optimizing site code and using targeted content.
To use an analogy it is like shooting an arrow. Once you know “what” and “where” the target is in Spokane Valley WA SEO is the process of analyzing, aiming and calculating to achieve the successful hitting of the target. For instance, if you have a website you must determine who and where your “target” audience is and then optimize the website to hit (be found) by that target market. SEO is both a science and an art form. It takes knowledge, experience, and practice to achieve results.
SEO Content and Components
SEO Site Structure
- Valid Compliant Code
- Clean HEAD Section
- Site Title
- Site Description
- Site Keywords
- Robots.txt file
- XML Site Map
- Canonical Link Identification
- Navigation – crawlable link structure, menu links, footer links, content links, no follow links, outbound links, link titles, link anchor text – Images and linking structures have a huge impact on your ranking.
- URL Structure, URL Keywords, static vs dynamic
- RSS feed
SEO Page Optimization
- Page Titles (70 char)
- Page Descriptions
- Headings (h1, h2, h3) Title and heading tags are the most important factors that can influence your search engine ranking.
- Tags
- Categories
- Blogs
- Breadcrumbs
SEO Content Optimization
- One topic per page is best with 250 to 700 words per page
- Images – alt text, title tag, image description
- On page keywords, keyword phrases, keyword research, Keyword Density is also an important factor that can influence how you rank
- On page text decoration – Decorations such as bold, italic and underline all have great impact over your on-page optimization.
- Content Length 250 to 700 words
- Duplicate content
- Design – Least important, Flash or Java of no value to SEO, Video & audio content of no value – should have an accompanying transcript if the words and phrases used are meant to be indexed by the engines.
Visual Design and Ease of Use
- First Impression – Annoying, Pleasant, Clean Layout, Music, Pop-ups
- Compelling Content – Too Much, Too Little, Too basic, Pages too Long
- Overall Appearance – Design, Layout, Dark/Light, Colors, Appeal, Backgrounds
- Graphics – Too Flashy, Special Effects, Balanced with Text, Logos
- Clear Navigation – Information Easy to Find, Organized, Menus, Links
- Consistency – Header, Style, Navigation, Spacing,
- Easy to Read – Fonts, Text Size, Spelling, Paragraphs, Headings
- Up to Date or Old Info – Freshness of the Site & Info
- Contact Info – Phone, Address, Map,
- Local vs. Corporate – Info that applies to target audience
Off-Site SEO Execution and Distribution
#1 Social Media Engagement and Interaction – Likes, Shares & Comments
#2 Online Directories, Citations and Branding
#3 Links, Traffic, Popularity – Building Trust & Authority
SEO Monitoring, Management & On-Going Optimization
Many people think that you should be able to build an SEO-friendly website with optimized Search Engine-friendly content and then you are done. The site is optimized and you don’t need any ongoing SEO services. Unfortunately, the reality is that once you optimize the website, there is still much more work to be done. Effective Search Engine Optimization is not a “once and done” project. SEO is an on-going effort to monitor ranking results and make changes over time to improve the ranking position for specific keyword phrases.
SEO Monitoring & Management
Search Engines Change – search engines are constantly changing, so your SEO strategy and implementation must change to match
Website Standards Change – Websites need to be updated periodically to meet current web standards. As time goes on, users expect clearer content, precise navigational directives, cleaner and friendlier design, more specifically focused content, and easy-to-use interactive forms and features. SEOs specialize in providing feedback on user interface and user experience, as these are factors in on-page metrics that are of increasing importance to Google’s search algorithm.
Fresh Content and Fresh Links – All website in order to compete need to have “Freshness” in both content and links. Over the past 5 years, algorithm updates by Google have shown an increasing preference for websites with fresh, original and recent material. Ongoing link building over time is a very important component of SEO – when competing with other websites with similar content, the site with the best links from quality websites will typically rank higher.
Competitors Change – Competitors may be using all the SEO tactics mentioned to enhance their websites to rank higher. Today’s top ranking for your business may not last if you don’t continue to monitor and adjust your website over time.
SEO Monitoring & Tracking
Search Engine Optimization efforts take time, results are incremental and can often take weeks or months to show the effects of the work we have done.
When changes are made to a website we watch how those changes impact and affect ranking results. If we make changes today then we track the results 30 days out, 60 days out and in some cases 90 out from the change. We evaluate the ranking for the targeted keywords, eventually aiming to have your website rank improve over time for those keywords. Monthly ranking reports help us view progress as the optimization of the website plays out over time. Tracking and Ranking reports provide a snapshot of performance so we can know how if our SEO efforts are improving the position of your website.
If ranking is not improving or upward movement has stopped we make additional changes and adjustments and again track those changes over time.
Strategy for SEO Spokane Valley WA
Here is a basic Blueprint of what we do for clients when we perform Search Engine Optimization (SEO Spokane Valley WA).
#1 – Build Relevance
Write Unique Content (using focused Keywords)
Generating quality content with a specific goal of providing information about a specific targeted topic.
#2 – Build Authority
Promote The Website
Expanded Content & Consistent improvement (BLOG/NEWSLETTER), Related Links
#3 – Build Brand
Multiply the Reach
Directories, Google Maps, Google Local, Google+, YouTube,
#4 – Build Reputation
Get Online Reviews
Get Customer Reviews and Get Referral Traffic through Social Media
Website Maintenance & SEO Packages Spokane Valley WA
Website Management, Maintenance & Monitoring
+
Ongoing Search Engine Optimization – SEO
SEO Spokane Valley WA Cost: The cost of SEO is based on the geographical area in which you want us to optimize your site.
As a general rule of thumb the cost of SEO is:
Tier 1 SEO
- Tier 1 SEO – combination of cities whose population adds up to 100k or less
- Manage, Monitor, Maintain your website
- Daily Backups & Security Against Hacking
- Up-Tme monitoring
- Design and Development tweaks to an existing site
- Monthly Analytics & SEO Ranking Reports
Tier 2 SEO
- Tier 2 SEO – combination of cities whose population adds up to between 100k and 200k
- Manage, Monitor, Maintain your website
- Daily Backups & Security Against Hacking
- Up-Tme monitoring
- Design and Development tweaks to an existing site
- Monthly Analytics & SEO Ranking Reports
Tier 3 SEO
- Tier 3 SEO – combination of cities whose population adds up to between 200k and 300k
- Manage, Monitor, Maintain your website
- Daily Backups & Security Against Hacking
- Up-Tme monitoring
- Design and Development tweaks to an existing site
- Monthly Analytics & SEO Ranking Reports
Tier 4 SEO
- Tier 4 SEO – combination of cities whose population adds up to between 300k and 400k
- Manage, Monitor, Maintain your website
- Daily Backups & Security Against Hacking
- Up-Tme monitoring
- Design and Development tweaks to an existing site
- Monthly Analytics & SEO Ranking Reports
Tier 5 SEO
- Tier 5 SEO – combination of cities whose population adds up to over 400k
- Manage, Monitor, Maintain your website
- Daily Backups & Security Against Hacking
- Up-Tme monitoring
- Design and Development tweaks to an existing site
- Monthly Analytics & SEO Ranking Reports
Still on the Fence About SEO Spokane Valley WA?
Search Engine Optimization (SEO) continues to be one of the most difficult things for many businesses to understand when it comes to online marketing.
The technical aspects and constant search engine updates can leave your head spinning. Then SEO benefits become blurred with social media, content marketing, and website usability (UX) which all add confusion for a business owner.
If you’re one of the many that don’t clearly understand SEO yet, then we encourage you to contact us.
Ready to Get Started?
Are you ready to dominate in search? Or just want to learn more about SEO Spokane Valley WA, what we do and how we do it?
We would love to hear from you!
WE ARE IN LOCAL MARKETING
IN Local Marketing SEO Spokane Valley WA:
- Spokane Valley WA SEO Expert
- Spokane Valley WA SEO Company
- Spokane Valley WA SEO Services
- Spokane Valley WA SEO Consultant
- Spokane Valley WA SEO Agency
- Best SEO Company Spokane Valley WA
- Spokane Valley WA SEO Experts
- Spokane Valley WA SEO Companies
- Mount Vernon WA
- Walla Walla WA
- Seattle WA
- Spokane WA
- Battle Ground WA
- Alderwood Manor WA
- Newcastle WA
- Shelton WA
- Duvall WA
- Edgewood WA
- Poulsbo WA
- Mukilteo WA
- Silverdale WA
- Orchards WA
- Wapato WA
- Arlington WA
- Bainbridge Island WA
- Tracyton WA
- Bellingham WA
- Hockinson WA
- Fairwood WA
- Moses Lake WA
- Kirkland WA
- East Farms WA
- East Wenatchee WA
- North Fort Lewis WA
- West Lake Sammamish WA
- Union Gap WA
- Manchester WA
- Mill Creek East WA
- Stanwood WA
- Minnehaha WA
- Eastmont WA
- Picnic Point WA
- West Lake Stevens WA
- Renton WA
- Hobart WA
- Normandy Park WA
- Tanglewilde WA
- Wenatchee WA
- Chehalis WA
- Walnut Grove WA
- Bangor Trident Base WA
- Mill Creek WA
- Maltby WA
- Bremerton WA
- Richmond Beach WA
- Kennewick WA
- Kent WA
- Richland WA
- Sedro-Woolley WA
- Quincy WA
- Bothell East WA
- Mountlake Terrace WA
- Felida WA
- Birch Bay WA
- Fircrest WA
- Sultan WA
- Bryn Mawr-Skyway WA
- DuPont WA
- Midland WA
- Camano Island WA
- Lake Stickney WA
- Federal Way WA
- Bothell West WA
- West Valley WA
- East Port Orchard WA
- Ferndale WA
- Clarkston WA
- West Side Highway WA
- Port Townsend WA
- Mount Vista WA
- Olympia WA
- Terrace Heights WA
- Mill Plain WA
- Barberton WA
- Edmonds WA
- Klahanie WA
- Maplewood WA
- Lake Shore WA
- Vashon Island WA
- Tacoma WA
- Sumner WA
- Sequim WA
- West Richland WA
- College Place WA
- Skyway WA
- Joint Base Lewis McChord WA
- Martha Lake WA
- Greenacres WA
- Yelm WA
- Snohomish WA
- Camas WA
- Hazel Dell North WA
- Marysville WA
- Covington WA
- Lakewood WA
- Claquato WA
- Lake Forest Park WA
- Belfair WA
- Pullman WA
- Ridgefield WA
- Sammamish WA
- Snoqualmie WA
- Vancouver WA
- Artondale WA
- Ocean Shores WA
- Blanchard WA
- Skookumchuck WA
- Hoquiam WA
- Maple Valley WA
- Yakima WA
- Redmond WA
- Finley WA
- Elk Plain WA
- Puyallup WA
- Bothell WA
- Anacortes WA
- Columbia City WA
- Enumclaw WA
- Fife WA
- Hazel Dell WA
- Summit WA
- Prosser WA
- Shoreline WA
- Airway Heights WA
- Kenmore WA
- Orting WA
- Inglewood WA
- East Hill-Meridian WA
- Silver Firs WA
- Oak Harbor WA
- Selah WA
- Brier WA
- Toppenish WA
- Des Moines WA
- Port Angeles WA
- Kelso WA
- Grandview WA
- North Bend WA
- East Bremerton WA
- Blaine WA
- Auburn WA
- East Wenatchee Bench WA
- Salmon Creek WA
- East Renton Highlands WA
- North Creek WA
- Tukwila WA
- Woodland WA
- Longview WA
- Woodinville WA
- Lynnwood WA
- Opportunity WA
- Lakeland North WA
- SeaTac WA
- Paine Field-Lake Stickney WA
- Lowell WA
- Bryn Mawr WA
- Clarkston Heights WA
- Tri-Cities WA
- Prairie Ridge WA
- Camano WA
- Cottage Lake WA
- Frederickson WA
- Burien WA
- Whidbey Island WA
- San Juan Island WA
- Sunnyside WA
- Gig Harbor WA
- Lake Stevens WA
- Centralia WA
- Milton WA
- Lake Morton-Berrydale WA
- Othello WA
- Cheney WA
- Kingsgate WA
- South Hill WA
- Mead WA
- Summit View WA
- Woods Creek WA
- Bonney Lake WA
- Otis Orchards WA
- Port Orchard WA
- Riverton WA
- Pacific WA
- Thompson Place WA
- Hazel Dell South WA
- Five Corners WA
- Sudden Valley WA
- Country Homes WA
- Steilacoom WA
- Issaquah WA
- Burlington WA
- Veradale WA
- University Place WA
- Graham WA
- Washougal WA
- Cascade WA
- Monroe WA
- Ephrata WA
- Wollochet WA
- Lea Hill WA
- Liberty Lake WA
- White Center WA
- Orcas Island WA
- Parkwood WA
- Vineland WA
- Tumwater WA
- Pasco WA
- City of Sammamish WA
- Parkland WA
- Newport Hills WA
- Mercer Island WA
- Dishman WA
- Vashon WA
- Vashon Heights WA
- Connell WA
- Lynden WA
- Lakeland South WA
- Waller WA
- Ellensburg WA
- Spokane Valley WA
- Aberdeen WA
- Bellevue WA
- Lacey WA
- Spanaway WA
- Everett WA